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Everyone

Sun Hung Kai Real Estate Agency Ltd

Nougat

The Point is an integrated loyalty program designed to enhance shopping experiences at 25 SHKP malls. This app simplifies the process of earning and redeeming points for members, making it easy to track rewards and access various promotional offers. Available for the Android platform, users can download The Point to begin enjoying its benefits immediately.

Upon registration, members can earn points for every purchase made at participating malls. These points can later be redeemed for a wide selection of gifts and special offers, adding value to shopping trips. The app enables seamless management of points, ensuring that users can easily see their balance and make the most of their rewards.

In addition to point management, The Point offers a contactless parking service. This feature allows users to enjoy member parking privileges, which include free parking redemption, thereby streamlining the shopping process. The app provides real-time information about parking availability, making it convenient for members to plan their visits efficiently.

The app also delivers year-round shopping privileges, which include exclusive discounts and promotions tailored to members. Users receive updates on the latest deals available at the malls, ensuring they never miss out on opportunities to save. This consistent flow of information keeps members informed and engaged with the offerings at their favorite shopping destinations.

The Point app serves a dual purpose by providing essential information about dining and shopping options within the malls. Members can quickly access details about various restaurants, stores, and their respective promotions. This feature enhances the overall shopping experience, allowing users to make informed decisions about where to eat and shop.

Moreover, the app includes a user-friendly interface designed to facilitate easy navigation. Members can quickly find the information they need, whether it's about their points balance, current promotions, or mall directories. This straightforward layout ensures that even those unfamiliar with mobile apps can utilize The Point effectively.

The loyalty program is applicable across a diverse range of malls. The participating locations include well-known shopping centers such as New Town Plaza, Harbour North, and Tai Po Mega Mall. Each mall offers unique shopping experiences and a variety of stores, enhancing the appeal of The Point for members who frequent different locations.

To further engage its members, The Point app features a notification system. This system alerts users to special events, flash sales, and limited-time offers at participating malls. Staying updated on these promotions allows members to plan their visits strategically, maximizing their shopping benefits.

For those who enjoy exploring new shopping venues, The Point encourages members to visit different malls within the network. Each location offers distinct shopping and dining experiences, which can be enhanced by redeeming points earned from previous purchases. This encourages a sense of community among members while promoting exploration of the various shopping options available.

Members can also benefit from seasonal promotions that occur throughout the year. These limited-time offers provide additional opportunities to earn and redeem points, ensuring that the loyalty program remains dynamic and appealing. Such promotions may coincide with holidays or special events, making them timely and relevant for shoppers.

The app also emphasizes security and privacy for its users. Personal information is protected, and members can manage their accounts with confidence. This focus on security fosters trust among users, encouraging them to engage more actively with the loyalty program.

In terms of accessibility, The Point app is designed to accommodate a wide range of users. The interface is intuitive, and the features are straightforward, making it suitable for individuals of various ages and technical skill levels. This inclusivity ensures that all members can take full advantage of the program's offerings.

The Point also promotes a sustainable shopping experience by encouraging members to take advantage of promotions that support local businesses within the malls. This not only benefits the members but also contributes to the local economy, fostering a sense of community. 

Overall, The Point app facilitates a rewarding shopping experience by combining loyalty rewards with essential information about participating malls. Members can easily earn points, access promotions, and enjoy member privileges such as contactless parking, all through a single platform. By offering a user-friendly interface and comprehensive features, The Point enhances the shopping journey for its members while promoting engagement with a network of malls.

The Point app is set to change the way members interact with shopping malls, making it a valuable tool for anyone looking to elevate their shopping experience.

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